Keep an Eye Out for These 2023 Technology Trends
It’s that time of year again. We’ve taken out our crystal ball and cast an eye to the future, bringing you our predictions for what the technology landscape will look like in 2023. It’s undoubtedly an extremely exciting time to run a business. Digital innovations like AI, virtual reality and data analytics are merging to create new opportunities for organizations of all shapes and sizes.
If you want to build better customer relationships, boost employee productivity and improve the bottom line, keep reading to find out about the must-know tech trends for 2023 that your business can use.
AI
Artificial intelligence (AI) has been around for a while now, but this technology will proliferate in 2023. While AI used to only be available to businesses with big budgets, developments in SaaS tools and the cloud mean that AI is now widely affordable regardless of a company’s size or sector.
Not only that, but AI-enablers are becoming more inventive with their solutions: releasing fantastic innovations like AI copywriters and AI marketers that plug skill gaps in organizations.
However, these inventions aren’t the biggest AI trend we will see next year. Instead, 2023 will be the year of analytics and natural language processing. Both of these developments harness the power of algorithms to deliver highly-accurate and speedy insights that organizations can use to improve a range of functions: HR, cybersecurity and customer service, but to name a few!
Of course, using AI to its full potential requires specialist expertise and experience. That’s why many organizations turn to us when they want to implement AI in their organization. We can help you discover the best-fit use cases for your company, and put them in place at a budget that works for you.
The Metaverse
The metaverse is the name of an up-and-coming virtual reality world that people can enter anywhere, as long as they have an internet connection. The applications of the metaverse are expansive. Organizations across sectors can use it for everything from improving the customer experience to holding highly engaging internal meetings.
In 2023, the metaverse is going to become more well-known, as more organizations begin to experiment with use cases and roll-out metaverse experiences to their customers. For example, we may see retailers use the metaverse to enable consumers to try on clothes from home, while gaming companies will use the metaverse to deliver extremely immersive video experiences that wow their customers. .
Cybersecurity
Cybersecurity is definitely not a new trend, but it is an extremely important one that will continue to dominate the tech landscape in 2023. Data breaches are continuing to proliferate, with another company seemingly hitting the headlines for a cyber-attack or misconfiguration incident every week.
As organizations continue to pivot to data-driven decision making and remote working, cybersecurity will be of the utmost importance next year. Organizations that get cybersecurity right will leapfrog their competitors, too, as they’ll be able to build much-needed trust with their customers and prospects.
IoT
The Internet of Things (IoT) refers to the increasing number of intelligent devices that connect to the internet. Common IoT devices that many of us use today include smart fridges, voice assistants and smart watches.
Beyond the consumer space, IoT devices also have the potential to supercharge the efficiency of sectors like healthcare, mining and transportation. Smart sensors, for example, can be used to enhance the accuracy and effectiveness of logistics processes in mining, while smart thermometers can help healthcare organizations to ensure that valuable cultures are never spoiled.
In 2023, the IoT will continue to proliferate, and we will see more innovative devices released to solve issues across sectors.
Data Privacy
Hand in hand with cybersecurity goes data privacy: the fundamental right we have as citizens to ensure our personal data is only used in ethical ways – and with our permission. With the rise of state privacy laws, data privacy is now firmly in both the national and international spotlight.
Next year, we’ll no doubt see more states rally for state privacy laws that protect their citizens’ data. For businesses, ensuring compliance with these laws will be vital to maintaining customer trust and avoiding hefty compliance fines.
2023 Will Be A Year Of Opportunity
All of these trends reinforce that technology is going to have a big impact on the way businesses operate in 2023. Rather than being disrupted by the latest trends, we strongly recommend that organizations try to get ahead of the pack, with a focus on testing and adopting new technologies as soon as they can in order to stay innovative and relevant to customers.
Ready To Release The Power Of Innovation In Your Company?
Unbound Digital can help your Johnson City business harness the power of the latest technology trends to supercharge business operations, uncover new efficiencies and boost revenue. Contact us today to find out more.